Flipkart's Billion in strategic partnership with SonyLIV for Capture+ phone

Flipkart Phone Billion Capture+ to Go on Sale Wednesday Launch Offers Detailed

For Flipkart's first smartphone- Billion Capture+, the company has partnered with Indian technology OEM and IoT brand, Smartron for design and engineering.

Billion Category Hrishikesh Thite said, "Billion is a made-for-India brand and the Capture+ is created to meet the needs of Indian smartphone buyers, including that of premium hardware as well as quality content".

The phone will be available in two variants a 4 GB RAM + 64 GB storage priced at Rs 12,999 and a 3GB RAM and 32GB storage for Rs 10,999.

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According to Flipkart, buyers will get additional 20% discount on products under the Billion range, and up to 60% discount on Flipkart SmartBuy products. Additionally, the smartphone's purchase will also give customers a 10-ride Ola Share Pass worth Rs 249 free.

The all-new Billion Capture+ will sport metallic body and come with rounded corners for easy grip.

Commenting on the sales, Billion Category Head Hrishikesh Thite said the Billion Capture+ packs an impressive set of features, all created to deliver on Indian smartphone buyers' biggest needs.

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In terms of specifications, Flipkart Billion Capture Plus has 5.5-inch full HD display Qualcomm Snapdragon 625 processor. The smartphone supports expandable storage via microSD card (up to 128GB). On the software front, the Billion Capture+ is running stock Android 7.1.2 Nougat, and the phone is guaranteed to receive the Oreo update (which is more than what you can say for most phones in this segment). The company has made it evident that they will extend the capabilities such as cloud service, IoT, AR capabilities and more to those who use the Billion Capture+. The smartphone houses a 3500mAh battery, which is rated to deliver up to 2 days of life. On the connectivity options include a USB Type-C port, 4G, VoLTE, Bluetooth, WiFi, and Dual-SIM. There are two 13-megapixel sensors at the back with dual flash module. The device will also let users click bokeh shots or the background blurry pictures and Depth of Field clicks in order to capture minute details. It comes with portrait mode shots offering blur background highlights.

"We are excited to be the design and manufacturing partner for Flipkart in bringing smartphones to Indians under "Billion" brand and are confident that this partnership will prove to be the first big step towards our vision of an enhanced indigenous ecosystem of connected devices and intelligent experiences which will be at par with global innovation standards", concluded Lingareddy.

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