Facebook's Mark Zuckerberg testifies: 6 things we learned, a bunch we didn't

Andrew Harnik  AP

The government had sought a reply from Cambridge Analytica (CA) over data breach charges by April 7.

"How can consumers have control over their data when Facebook does not have control over the data?" asked Representative Frank Pallone of New Jersey, the ranking Democrat on the Energy and Commerce Committee, at the beginning of the hearing, Reuters reported.

"There are plenty of anecdotal examples where people will be verbally discussing items - never having actually been on the internet at the time - and then the next time they get on Facebook, ads for things that they were verbally discussing with each other will show up", he said.

Sen. Ted Cruz (R-TX) mentioned the two ladies in a larger discussion about Facebook's targeting of conservatives in recent years.

Ali Mogharabi: CEO and co-founder of Facebook Mark Zuckerberg testified in front of Congress yesterday and answered questions about the latest data breach issue that involved Cambridge Analytica.

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Barton had asked about what data Facebook shares with third parties about people under the age of 18. "Not buried in the settings somewhere, but right there".

So for those who would be willing to pay for Facebook, how much would they be willing to pay?

They posted their biggest daily gain in almost two years on Tuesday as Zuckerberg managed to deter any specific discussion about new regulations that might hamper Facebook's ability to sell ads tailored to users' profiles. Orrin Hatch (R-UT) asked what sorts of legislative changes he thinks would help solve the problems exposed in the Cambridge Analytica scandal.

Zuckerberg responded by stating that there are a "number of areas of content" that Facebook could do a better job of policing. Pressed repeatedly by Democratic Senator Ed Markey to endorse a proposed law that would require companies to get people's permission before sharing personal information, Zuckerberg agreed to further talks.

Attention to the GDPR continues to ramp up, and it makes sense that the regulation was brought up during the two-day grilling Zuckerberg has faced by US lawmakers. He went on to say "We believe that the ads model is the right one for us".

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Yes, users voluntarily post data to their timelines.

Lujan: It may surprise you that we've not talked about this a lot today.

The matter of advertisements is fairly sensitive for Facebook because this is the way the company makes money.

Even if you're not logged in, the company can still associate the data with your IP address and all the websites you've been to that contain Facebook code.

Lujan: Do you know how many points of data Facebook has on the average non-Facebook user?

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Zuckerberg said the practice was meant to help prevent malicious actors from collecting public information from Facebook users, such as names.

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